Our mom-friendly picks offer support where you need it, stretch that moves with you, and details like nursing access and bump-friendly fits. Designed by moms who get it—for moms who do it all.
Step into something new. Our latest styles blend performance, comfort, and everyday confidence—whether you're hitting the gym, chasing your kids, or squeezing in a moment for yourself. Built by women, for women—these pieces are here to support your strongest self.
These are the pieces our community can’t get enough of—trusted for every rep, step, and real-life moment. From buttery-soft leggings to high-support bras, discover why these favorites fly off the shelves (and into gym bags) again and again.
When sisters Jenna and Maddie founded Senita Athletics, they were building not just a business, but a family. Here at Senita Athletics, we are continually inspired by our customers and...
In the wide world of women’s sportswear, why should you choose Senita Athletics? Sure, there’s the fact that we were competitive athletes with firsthand knowledge of high-performance gear, and that...
When sisters Jenna and Maddie founded Senita Athletics, they were building not just a business, but a family. Here at Senita Athletics, we are continually inspired by our customers and...
When sisters Jenna and Maddie founded Senita Athletics, they were building not just a business, but a family. Here at Senita Athletics, we are continually inspired by our customers and...
Senita. (Seh-nee-tuh) A cactus found in the harsh desert environments of Arizona and California, known for its beautiful blooms and long life. In short, a beautiful survivor. Senitas originally photographed...
Is anyone else out there as excited as I am about high-waisted pants being back in style? Chances are if you lived through the early 2000’s, your only option...
When sisters Jenna and Maddie founded Senita Athletics, they were building not just a business, but a family. Here at Senita Athletics, we are continually inspired by our customers and...
Are you a lover of a fitness lover? The fan of a fitness fanatic? We have the perfect Valentine’s Day gift guide for you and all your fitness friends! Fret...
When sisters Jenna and Maddie founded Senita Athletics, they were building not just a business, but a family. Here at Senita Athletics, we are continually inspired by our customers and...
Maddie and I were this week's feature on the Finding Arizona Podcast! Jose interviews local Arizona businesses and we were fortunate enough to be included during their January health and...
Oh winter. It’s not really winter in Arizona by most standards. With temperature highs in the 70’s, it’s more like winter paradise. We know. But we still get scared when...